VICHI fashion operating under www.vichi.com.my was facing the intense challenge of capturing their ideal audience under an extremely competitive fashion market.
We helped them understand their core audience, leading them through a series of questions and helping them with market research. We helped them unleash their unique value propositions and guided them to the right channels to capture their highly targeted audience.
Their return on their advertising budget is extremely encouraging. They reached out to more than 1 million audience within 1-2 weeks and their facebook fanpage's likes increased by more than 100 folds. The estimated return for VICHI is RM 10 for every RM1 spent.